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For Founders & Small Business Owners

Create Your Site Landing Page.

A high-converting landing page built around your customer's psychology and your story. Strategy, copy, design, and production-ready HTML — delivered in five business days.

$1,500 flat 5 business days

Three Deliverables. Built to Work Together.

This isn't a template you fill in. It's a strategically-built page with the customer-psychology work and brand-story work done first, then translated into copy and code that converts.

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Customer Insight Profile

Your ideal customer's dreams, past failures, fears, suspicions, and the things keeping them from buying. The same document you'll reuse for every ad, email, and sales conversation going forward.

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Brand Story Framework

Your business mapped to a proven seven-element story: the hero (your customer), their problem, you as the guide, the plan, the call to action, and the outcome. The narrative skeleton for everything you market.

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Production-Ready Landing Page

A single HTML file. Fully responsive, gracefully animated, zero external dependencies. Drop it on any host. You own the code outright — no licensing, no monthly fees, no platform lock-in.

A Sprint, Not a Slog.

Five focused days. Predictable cadence. You're never wondering what's happening or when you'll see something.

Day 1
Intake
Monday
  • 45-minute discovery call
  • Capture your offer, audience, goals
  • Confirm fit (or refund)
Day 2
Strategy
Tuesday
  • Customer insight profile
  • Brand story framework
  • Shared with you for review
Day 3
Design + Copy
Wednesday
  • Pick visual direction
  • Page copy drafted
  • First HTML draft built
Day 4
Revisions
Thursday
  • You review the draft
  • One round of revisions
  • Tighten copy + visuals
Day 5
Delivery
Friday
  • Final HTML file
  • Strategy docs
  • Hand-off + go-live notes

What You'd Pay Elsewhere.

A landing page with real customer-psychology and story work behind it isn't cheap to get from most sources. This sprint compresses the timeline and the price — without compressing the thinking.

Option Typical Cost Typical Timeline Strategy Included?
Brand agency $8,000–$25,000 6–12 weeks Yes — but bundled with a lot you may not need
Freelance designer + copywriter $3,000–$6,000 4–8 weeks Sometimes — varies by freelancer
DIY (Wix, Squarespace, Webflow) $0–$300 Weeks of your time No — you have to figure it out
Create Your Site Landing Page $1,500 5 business days Yes — done before the page is built

Built for Founders Who Need Movement This Month.

This is a fit if you're…

  • A founder, solo consultant, or small business owner
  • Launching a new offer, service, or campaign
  • Ready to invest in clarity, not just pretty design
  • Comfortable with a tight, focused 5-day collaboration

This is not a fit if you…

  • · Need a full multi-page website (this is one page)
  • · Want endless rounds of revisions
  • · Can't be available for the Day 1 intake call
  • · Need ongoing hosting, support, or maintenance
Bill Dunnington, Net Good Business

Bill Dunnington

Founder · Net Good Business

30+ years as a senior people-and-transformation executive working with CEOs, CFOs, CHROs, and boards of private mid-market B2B companies. I've sat in the operator chair, built businesses, and learned exactly which messages move customers to action — and which look smart but don't sell anything.

The Create Your Site Landing Page sprint takes the customer-psychology and brand-story work I use with enterprise clients and packages it into something a founder or small business owner can actually afford and act on this week.

More about Bill →

Common Questions

Practical answers to what most buyers ask before booking the sprint.

Do I need to already have a website?
No. The deliverable is a single, standalone HTML landing page. You can publish it on any host — Netlify, Squarespace, WordPress, your own domain, or a brand-new domain you spin up just for this campaign.
What if I want revisions after Day 5?
One round of revisions is included inside the 5-day sprint. Additional revisions after delivery are billed at $250/hour. Most clients don't need them — the upfront work on customer psychology and story framing gets the page very close on the first pass.
Who owns the code and content?
You do — outright. No licensing, no recurring fees, no platform lock-in. The HTML file is yours to host anywhere, edit anytime, and reuse however you want.
Can you also host the page for me?
The sprint price covers strategy, copy, design, and the production HTML file. Hosting is not included, but the file is built to deploy on free hosts like Netlify or Cloudflare Pages with zero setup. If you want help getting it live, that's a separate quick engagement we can scope on a call.
Is there a refund policy?
Yes. After our Day 1 intake conversation, if you decide it's not a fit — for any reason — you get a full refund. No questions, no hard feelings.
When does the sprint start?
After you apply and we confirm fit, your sprint usually starts the following Monday. If a date doesn't work, we'll find one that does.

Tell Me a Little About Your Business.

Fill this out and I'll personally reply within one business day to confirm fit and schedule your Day 1 call.

No spam. No automated drip. Bill replies personally within one business day.

One Short Call. No Pitch.

If you'd rather start with a conversation than a form, I'm happy to. Twenty minutes, no slides, no obligation.

📞 (802) 863-4694   ✉️ bill@netgoodbusiness.com